Challenging Big and Mid Pharma Industry paradigms
A superb new book: Find It, File It, Flog It: Pharma's Crippling Addiction and How to Cure it, includes expert witness from Catherine Geyman of Intersys.
Hedley Rees issues his challenge to the Drug Industry paradigms and orthodoxies, calling for a wholesale and radical reappraisal of an arguably outdated and inefficient Research and Development Value Chain and Supply Chain model.
This necessarily irreverent, but highly insightful, new book from the highly respected Rees, aims to disrupt and transform a model which has remained essentially unchanged since the 1950s.